Global Times announced that Deutsche Grammophon has signed a contract with China’s young guzheng virtuoso Yang Yang (Hu Xuyuan). They report: “For the iconic ‘Yellow Label’—long regarded as the gold standard of classical music—to embrace a traditional Chinese instrument is far more than a routine commercial contract. It signals that Chinese folk music has stepped beyond viral short-video moments and entered the very heart of the global classical music industry. This move marks a qualitative leap: from occasional ‘cultural showcases’ to genuine artistic dialogue on an equal footing.”
History and Culture Paid
China's Classical Instrument Guzheng Welcomed to Deutsche Grammaphon's Classical Category
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